Tinder’s new ‘Smart Photos’ will put your best picture on top read more at here www.spinonews.com/index.php/item/1258-tinder-s-new-smart-photos-will-put-your-best-picture-on-top

Tinder is introducing a new feature that automatically alternates the profile photo visible to prospective matches. The new 'Smart Photos' feature uses an algorithm based on each response as other people swipe on the profile.

Tinder’s algorithms test a number of photos to establish which one(s) perform best, and switch the photos around to display those that solicit the most right-swipes. Now the dating app is lending a helping hand by automatically reordering users' photos to display their best profile pictures first.

[Image Source: Tinder ]

In testing, Tinder says Smart Photos led to a 12 percent rise in “matches,” and it anticipates that the feature will get smarter over time.

Tinder has more than 50 million profiles worldwide. Different people may see different images, depending on their own swiping history — so if someone typically swipes right on smiley group photos, for example, they may be presented with more of those photos. 

 

Read: Tinder Teams Up With Spotify

A few weeks back, the company introduced Tinder Boost, letting users pay to have their profiles promoted for a 30-minute period. This followed a partnership with Spotify that lets users find potential matches based on a shared taste in music.

We’re working our magic to make swiping more fun and more effective. Tinder’s Smart Photos feature is designed to bring you more matches, but it’s also a great way to see which way of presenting yourself is the most compelling to others, said Tinder in a blog post. 

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